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AutoTrader.com Shows Direct Impact of the Big Game's Automotive Ads to Website Usage and Shopper Behavior
Mon, 06 Feb 2012 14:15:00 -0800
ATLANTA, Feb. 6, 2012 /PRNewswire/ -- As the leading online resource in the automotive marketplace, AutoTrader.com makes its mark on the big game by tracking what advertisements drive consumer online shopping ...
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Jumpstart Automotive Group Report: 2011 Car Shopping and Research Trends; 2012 Auto Industry Forecasts
Fri, 20 Jan 2012 07:25:00 -0800
A report released today by Jumpstart Automotive Group, a division of Hearst Magazines, reveals interesting 2011 car shopping and research trends across the company’s network of 15
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HookLogic Integrates With Dataium for Lead to Show 3.0
Thu, 02 Feb 2012 07:19:00 -0800
NEW YORK, NY-- - Today, HookLogic announced that it has partnered with Dataium , the largest aggregator of Internet automotive shopping activity, to build new insights and technology into its Lead to Show ...
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AutoTrader.com Makes It Easier for Dealers to Use Co-op Funds for New Car Advertising Online
Tue, 07 Feb 2012 04:15:00 -0800
ATLANTA, Feb. 7, 2012 /PRNewswire/ -- AutoTrader.com is taking co-op compliance for online advertising to the next level with make-based new-car advertising packages, a new display advertising unit and ...
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Edmunds.com Analyst Column Debuts on Forbes.com with Preview of Automotive Super Bowl Ads
Thu, 02 Feb 2012 10:17:00 -0800
Edmunds.com Senior Analyst Michelle Krebs, a veteran automotive journalist of almost three decades, has been named an automotive contributor to Forbes.com. Krebs will publish five columns monthly on automotive trends and insights, drawing from Edmunds.com’s wealth of vehicle pricing and consumer shopping data.
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On-line tracking finds which Automotive Super Bowl ads drove traffic
Mon, 06 Feb 2012 06:06:18 -0800
We laughed, we cried, then we reached for
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Experian Automotive to Provide Vehicle History Reports via Edmunds.com
Thu, 02 Feb 2012 05:00:00 -0800
Edmunds.com, the premier online resource for automotive information, today announced that it has teamed up with Experian Automotive, a leader in providing information services and market intelligence to the automotive industry, to make AutoCheck vehicle history reports available on Edmunds.com.
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ActivEngage and HookLogic Partner to Provide Comprehensive Solution for Automotive Dealers
Tue, 31 Jan 2012 07:20:00 -0800
NEW YORK, NY-- - Today, two leading technology providers in the automotive marketing industry, ActivEngage and HookLogic , announced a strategic alliance combining the companies' live chat and targeted ...
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J.D. Power and Associates Reports: Automotive Websites Focused on Greater Usefulness Integrate Social Media Throughout
Wed, 25 Jan 2012 10:00:00 -0800
WESTLAKE VILLAGE, Calif., Jan. 25, 2012 /PRNewswire/ -- Many of the most useful automotive websites share a common thread—they consistently integrate access to social media platforms throughout their pages, ...
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Dataium ASI™ Index: BMW Earns Top Spot
Mon, 30 Jan 2012 13:32:26 -0800
Dataium ASI™ index ranks the BMW 3 series highest on the American auto buyer’s wish listNashville, TN (PRWEB) January 30, 2012 Dataium, the largest aggregator of Internet automotive shopper behavior, released its 2011 ASI (Auto Shopper Intensity) Rankings report for new vehicles. The rankings are based on its ASI index which measures consumer demand and shopping intensity by automotive make and ...
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